Benefits Associated with Using Pocket-Sized Maps and Brochures
It can be costly to promote your business. It is, therefore, essential to be creative and come up with cost-effective solutions. There are considerable merits you can enjoy by choosing to use these brochures. One of these reasons is that they allow you to pack lots of information into small sizes. These brochures allow you to add any information you want about your business. In this case, you get the opportunity to use both sides of the paper. This means you have sufficient space to include text, images, and charts. A simple fold is enough to significantly minimize the size of these brochures. Marketing your business using folded brochures is very affordable.
An added advantage of using folded brochures is that they are easy to use. These brochures are usually a small sheet that has three panels folded inside. This means when you issue them to customers, they can simply place them in their pockets. This ensures that they don’t end up throwing them away. This means once they get home, they can read them and learn more about your business.
The other benefit associated with using folded brochures is that they make it easy for you to break information into sections. It is highly advisable to use pocket-sized brochures whenever you sell a wide variety of products. If your business is a hotel, giving brochures to your customers can be very useful. You can use the panels provided by these brochures to divide up information. This ensures that information about each product or service is in different categories. Using folded brochures helps you avoid designing your segments manually.
The reality that you are able to save more cash is another reason why you ought to use pocket-sized brochures. In a case where you sell high-end products like cars, issuing full-scale brochures is very affordable. However, if you sell cheaper products, you should consider giving folded brochures. You should also use folded brochures in case you are on a tight budget. You just need to discuss this with the printing company. When starting your company, you should attract as many customers as possible. When doing this, you should make sure that you don’t end up spending more than you can afford. You can achieve this by using pocket-sized brochures. The other point of interest in using pocket-sized brochures is that you don’t need huge storage space. You don’t have to worry about additional expenses because most businesses already have these racks. As a startup business, using pocket-sized brochures allows you enjoy all the above merits.